Desiree K. Johnson
Bold. Bright and Funky my designs reflect my personality with touches of simplicity and elegance.
The same thing can also be said about pasta because there is so many different styles, shapes and colors to chose from.
Let me help you create something amazing and magical today.
nights at pc
tracks in the
"Work" playlist
Pantone colors
used
courses
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of Designs and Illustrations done
Designs that Catch the Eye
All of these Design Assets have been done either by themselves or for a project as a whole. Most of the Assets have been used in Ad's, Social Media Content or Marketing.
All designs have been used and could still potentially be live on a website, social media or ad
Branding.
Dark and Nerdy was a branding design done for a client that was selling on Etsy. Her designs were horror and gamer orientated with a little bit of occult in there. I designed two different logos that ended up being the favorite for her. One was a simple design crafted to be used as a small logo or a quick designs. The other with the hand was made for stickers, business cards and other marketing materials.
Illustrations.
This was designed as holding infinity in your hand. The idea that we create our own destiny or our own lives. I wanted something you wanted to reach out and touch but knew you might get hurt. As that is sometimes what happens in life.
This digital drawing with Procreate was then placed on canvas with real rattle snake bones
For the Witches was designed for Inktober of last year. The prompt was scalloped and I wanted to design a space with scalloped edges and a grittiness to it. What would you see if you looked through the window of a place you were not supposed to look? That's what I wanted to achieve.
This was designed in Procreate with different brushes.
Designed as a first draft to a logo. I ended up loving this illustration so much that I have been holding onto it.
The colors and the design just make a super cool image all together that would fit a plant shop or even a super cool plant coffee shop space.
This sticker was designed as a quote someone told me. 'Im okay I promise. I'm Survivn' and Thrivin'' and I thought that was hilarious so I decided to make a design out of it. Especially since it was stated during COVID 19 lock downs I thought it would be an amazing design.
I wanted to fashion something with NEO Traditional tattoo touches and some cool color choices.
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My Skills.
Photo Editing encompasses so many different things from making adjustments to better highlight something in a photo to completely manipulating a product photo to correct something like dates or different designs.
Overall, Photo Editing is digital photography's version of a dark room. There is a difference though between doing an edit to make something updated and doing an edit to make it believable to the eye of the consumer. In most photo edits the outcome is to make something either believable, eye-catching, or cohesive to the brand itself. What most don't realize is the idea of photo editing can be to make consumers or businesses believe they can use a product and is generally used all the time from creating a mock-up of something to messing with the levels and saturation of a photo.
I have spent over 4+ years photo editing. Most of my projects include manipulating images to include updates to products and or product design.
I work in spaces like Adobe Creative Suite, including Adobe Bridge, Illustrator, and Photoshop. These are also used to edit and manipulate photos. It is one of my favorite things to do because you can make something come to life.
Most clients need to understand that while 'old school' marketing like mailers, billboards, and radio ads are still effective. The world is changing to more digital marketing with ads that allow you to capture the leads/client’s information and follow up with them. This includes creating a strategy and plan that aligns with the business's goal and customer requirements. Some clients don't respond to emails and respond to ads across their Facebook feeds.
Marketing is as simple as understanding the needs of customers and creating a distinct and sustainable competitive advantage. However, most businesses don't understand that it also encompasses retention, reactivation, and acquisition. To know that you have to know who your customers are and what you need to use to reach those customers.
Marketing encompasses all of that and more.
I have spent 2 years learning Digital Marketing along with Marketing to help my clients retain, react and acquire new clients, leads, and customers. My projects mainly consist of email marketing, text message campaigns, and ads across Google, Facebook, Instagram, and some smaller places like Pinterest and a pop up on websites.
I work mostly in spaces like Asana, Acoustic, GoHighLevel, and Hootsuite. All of these are used to help create plans, help send out text campaigns, and retain, acquire, and follow up with leads.
Content creation is the process of identifying a new topic you want to write about, deciding which form you want the content to take, formalizing your strategy (keyword or otherwise), and then actually producing it. Social media is a wild world these days. Between keeping up with trends, Tiktok taking the world by storm, and other places falling behind, its still important the world of Social Media is always changing at the drop of the hat. Most businesses assume you only need one or two platforms and just have to post. Which isn't the case.
Content Creation is the best way to make sure your brand identity is covered across all platforms and also includes the catching designs to stop scrolling, engage a user, and if needed take them to the next step of giving their information if they are a marketing lead.
I have spent the last 3 years developing better content creation. My projects include designing across all the major platforms (Instagram, Facebook, and TikTok) and making engaging posts, stories, and reels.
I work mostly in spaces like Adobe Creative Suite like Photoshop, Lightroom, and InDesign and other platforms like Canva, Hootsuite, and other sites that include help with hashtags and ongoing sound trends.
User Experience isn't just about creating or even having to build the interfaces it's the process as a whole to create a meaningful and enjoyable experience for users from start to finish. Both UX and UI design is about start-to-finish branding, design, and usability across all platforms and doesn't mean something as simple as websites. It's apps, social media, emails, and of course websites.
Both designing and planning take a lot of steps to ensure that across all compatible platforms and systems, everything looks good. From Figma to Adobe products you have to know when to use what or just to use what you have from a client.
I have spent over 3 years designing with UX/UI in mind. Most of my projects take a look at branding as a whole and then take into account the best possible outcome between design, the client's ability to make changes after the project is over, and above all user experience.
I work mostly in spaces like Dreamweaver, Square Space, Figma, Adobe XD, and Coda.
Graphic and Illustration design communicates ideas and messages in a visual way. Society now relies very heavily on visuals. TikTok has taken the world by making us take everything in a snapshot before we realize if we want to look at it or just decide to move on.
Graphic and Illustration design can be used to publish media like posters, flyers, magazines, books, and other things like video games and films. It's the glue that holds everything together. Without it, things like Marketing, Content Creation, and even Photo Editing would be nothing without the building blocks of Graphic Illustration Design
I have spent over 5 years doing Graphic and Illustration designs for many different clients. Most of my projects include bright colors and bold designs to catch the eye and patterns interrupt on social media and in email.
I work and have worked in Adobe Products such as Illustrator, Photoshop, and InDesign along with Procreate for Illustration designs.
My Clients say.
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“Etiam viverra blandit pretium. Ut cursus mauris sit amet odio pharetra, non cursus massa tincidunt.”
“Etiam viverra blandit pretium. Ut cursus mauris sit amet odio pharetra, non cursus massa tincidunt.”